"The “grafik:plastic” glasses brand opens up a new approach concerning user experience and client interaction. Created as part of a promotion campaign, the packaging design systematically integrates clients into itself. Profile photos of prospective customers are used and applied to paper holders that fit right into the semi-translucent plastic case when folded. This not only evokes the impression that this person is wearing these glasses, but simultaneously also demonstrates to each new customer how glasses effectively change a face.
these awesome works are made by Brendan Princea young talented typographer and graphic designer from Rochester New York. His easy drawing style are showing how beautiful and simple handlettering can look. But I suppose there has been a lot of work and a great will to create these inspirations.